Market Share

2015 World Wide Market Share

The total world wide cruise industry is estimated at $39.6 billion (a 6.9% increase over 2014) with 22.2 million annualized passengers carried (a 3.2% increase over 2014).  Brand diversification of all operations is summarized below.

Norwegian Cruise Lines now includes Oceania Cruises and Regent Seven Seas Cruises, purchased in 2014 from Prestige Cruise Holdings. *TUI Cruises is a German-based joint venture between TUI AG and Royal Caribbean Cruises Ltd. **During 2015 Celebrity Century will transfer to the TUI brand as the Mein Schiff 3. The Holland America Ryndam and Statendam will transfer to P&O Australia.   The Seabourn Legend and Seabourn Spirit will both transfer to Windstar.

Sources: Royal Caribbean Cruises, Ltd., Carnival Corporation and plc, NCL Corporation Ltd., Thomson/First Call, Cruise Lines International Association (CLIA), The Florida-Caribbean Cruise Association (FCCA) and DVB Bank.